We are two fathers of young children; one a fintech founder, one a lawyer. Our lives are riddled with distractions - markets, clients, emails, calls.

The worst thing is that so few of them are urgent - but each of them depletes our finite reserves of attention.

Willpower is a solution, but no one's willpower is infinite, and the algorithms we are struggling with are carefully optimized for engagement.

We decided that what we needed was a physical block to preserve our attention. Our vision is to share it with you.

Join us in being more present.